Overview of the 2022 2023 La Liga sponsors

Overview of the 2022/2023 La Liga sponsors

Who wears what is Liga Espanja? What is the apparel brand that controls the Spanish pitch? Now that gambling companies are banned, which industries are the most common shirts and sleeves sponsors?

In the following, we will answer these questions and other questions by giving an overview of the sponsors (kit sponsors, shirt sponsors, sleeve sponsors) of each club of 2022/2023 Liga Espanola. The league official partner will also introduce.

Overview of the 2024/2025 La Liga sponsors

Kit sponsors: 20 clubs, 10 brands

The 20 teams of Liga Espanja are sponsored by 10 apparel brands. There is one more than the 2021/22 season and the 2020/21 season. Adidas, Castore, Hummel, Joma, Kelme, Macron, New Balance, Nike, Puma, Umbro are coloring the Spanish pitch this season.

Adidas and Nike are the highest, and they are supplied to four teams, respectively. Adidas has one team more than last season. Adidas has been supplying to Osasuna, Celta de Bigo, and Defender Champion Real Madrid. In addition, Real Bajadrid, a promotion group, has been added.

Nike partnered with six clubs of Liga Espanola last season. Atletico Madrid, Barcelona, Elce, and Majolka are still wearing Nike, but Granada has been demoted and Sevilla has changed its brand.

Castore also entering Spanish football

Hummel, Kerume, New Balance and Umbro have sponsored contracts with one team, respectively.

Three teams have changed their brand this season. Betis goes from Kappa to Hummel. Sevilla and the promotion group Almeria changed from Nike and Puma to Castore, respectively.

2022/2023 La Liga kit sponsors

team	Kit sponsor	Purchased on Amazon (affiliate link)
Athletic Club de Bilbao	New balance	Home ｜ Away
Atletico de Madrid	Nike	Home
CA Osasuna	Adidas
Cadis CF	Macron
Elce CF	Nike
FC Barcelona	Nike	Third
Hetafe CF	Joma
Girona CF	Puma
Rajo Bajet Cano	Umbro
Celta RC	Adidas
RCD Espanyol de Barcelona	Kerume
RCD Majorca	Nike
Real Betis	Hummel
real madrid	Adidas	Home ｜ Away ｜ Third
Real Socieda	Macron
Real Bajadrid CF	Adidas
Seville FC	Castle
UD Almeria	Castle
Valencia CF	Puma
Villarreal CF	Joma

Financial companies sponsoring the most La Liga teams

After the first round, Cadis announced Halifa Capital, a total of 20 clubs of Liga Espanja will have a shirt sponsor.

Compared to the Premier League with eight teams in 2022/2023 with gambling shirt sponsors, most of Liga Espanola's shirt sponsors are financial industry (service, investment industry). Spain had been banned from gambling advertisements in 2021, and after the end of the 2020/2021 season, seven teams were forced to search for new sponsors.

The financial sector leads the way

In 2021/2022, the financial industry took over from gambling companies. This trend continues this season, with a quarter of the teams sponsored by financial companies, including banks, investment companies and cryptocurrency platforms.

One of them is Cádiz. Last season, Cádiz was sponsored by the cryptocurrency trading platform Bitci, but after the company missed several payments, they terminated the contract early and replaced it with Khalifa Capital, a holding company that "groups investments in companies in the aviation, technology, food and logistics sectors."

Promoted Almeria also announced the investment company Khaled Juffali as a new sponsor for this season.

Champions League teams Sevilla and Atlético Madrid also changed their shirt sponsors, but remained companies active in the financial sector.

Estrella Galicia and Cazoo both sponsoring two team s

There are two companies (industries) that sponsor two teams in La Liga: Estrella Galicia and Cazoo. The beer brand continues to sponsor Celta and newly promoted Real Valladolid, but the shirts show 0. 0% alcohol, as alcohol advertising with more than 20% alcohol content is prohibited.

Online car retailer Kazoo signed new deals with Real Sociedad and Valencia this season. British e-commerce companies have invested heavily in football sponsorship in recent years, signing deals with the Premier League, Bundesliga and Serie A.

Other businesses include real estate, such as Elche's TM Real Estate Group and Getafe's Tecnocasa Group, and telecommunications, such as Rayo's Digi and Betis' FI Network, which sponsor multiple teams.

Barca’s big deal with Spotify

FC Barcelona's biggest deal for the 2022/2023 season is with the Catalan club, who chose Spotify to replace e-commerce company Rakuten. The music streaming service is rumored to be paying between €62. 5 million and €70 million per year over the four-year deal, which also includes stadium naming rights and training shirt sponsorship for the next three years.

The remaining shirt sponsors are categorised into aviation, animal nutrition, ceramics, food, industrial services and tourism (all one company).

The 18 companies come from all over the world: 13 from Europe, four from Asia (two of which are from the Middle East) and one from Central America. There are 10 clubs sponsored by Spanish companies.

2022/2023 La Liga shirt sponsors

team	Shirt Sponsor	Industry	Headquarters
Athletic Club de Bilbao	Kutsabank	Financial Services	Spain
Atlético Madrid	Whalefin. com	Financial Services	Singapore
CA Osasuna	Belaire	Food	Spain
Cadis CF	Khalifa Capital	Finance - Investments	Spain
Elce CF	TM real estate	real estate	Spain
FC Barcelona	Spot pan	Entertainmen t-audio streaming	Sweden
Hetafe CF	Technosa Group	real estate	Italy
Girona FC	Gosbi	Animal nutrition	Spain
Rajo Bajet Cano	Digital	Telecommunications	Spain
Celta RC	Estrors Galicia	Drink	Spain
RCD Espanyol de Barcelona	Ribiera Maya	sightseeing	Mexico
RCD Majorca	αGEL BY TAICA	Industrial service	Japan
Real Betis	Fine network	Telecommunications	Spain
real madrid	Emirates	Airline	Dubai
Real Socieda	Cazoo	E-commerc e-Automobile retail	UK
Real Bajadrid CF	Estrors Galicia	Drink	Spain
Seville FC	Digilo	Financial Servic e-Online Broker	Netherlands
UD Almeria	Caledo Jufari	Finance - Investments	Saudi Arabia
Valencia CF	Cazoo	E-commerc e-Automobile retail	UK
Villarreal CF	Pamesa Ceramica	ceramic	Spain

11 sleeve sponsors – 3 times Reale Seguros

There are only 11 teams with sleeve sponsors (for now), and there are no shirts and sleeve sponsors the same club. It is about the same as the previous season when the sleeve sponsor of 12 and 13 was.

Reale Seguros is the only company displayed on the sleeves of multiple teams. The Italian insurance company is a sleeve sponsor of Real Socieda, Real Betis and Espanyol.

In addition to the three teams sponsored by insurance companies, there are two teams where automobile companies are sponsors. Atletico is Hyundai, and Valencia is sponsored.

Three teams have announced a new sleeve contract. Elce has agreed to the agreement with app development and online service company Sfidatne. tokyo. Almerian has signed a contract for sightseeing by promoting Durrat Al-Arous, and Villarial has signed a contract with EdaVant, an educational and entertainment company, Colorstar.

It should be noted that nine teams have not signed a sleeve sponsor contract. Almost half of the team has forgotten the source of income. Some shirt sponsors may pay more money under the condition of exclusive contracts, but in that case, the club cannot fill the sleeve space.

According to rumors, FC Barcelona is approaching a sleeve sponsor contract with the cryptocurrency company White Bit. FC Barcelona wore a beecha on the sleeve during the 2020/20/2021 season.

2022/2023 La Liga Sleeve Sponsors

team	Sleeve sponsor	Industry
Athletic Club de Bilbao	–	–
Atlético Madrid	Hyundai	car
CA Osasuna	–	–
Cadis CF	–	–
Elce CF	Sphidante Tokyo	App development & online service
FC Barcelona	–	–
Hetafe CF	–	–
Girona FC	–	–
Rajo Bajet Cano	–	–
Celta RC	Exits Group	Financial Services
RCD Espanyol de Barcelona	Real Segros	insurance
RCD Majorca	OK mobility	real estate
Real Betis	Real Segros	insurance
real madrid	–	–
Real Socieda	Real Segros	insurance
Real Bajadrid CF	–	–
Seville FC	Valvoline	Chemical Manufacturing and Sales
UD Almeria	Durat Al Ars	sightseeing
Valencia CF	Seirün Tyre	car
Villarreal CF	Color Star	Education and Entertainment

Other kit sponsors

Apart from shirt and sleeve sponsorship, La Liga teams are allowed to wear sponsor patches on the lower back of the shirt and on the shorts. Currently, 13 teams have one or both sponsorship contracts, and some teams have yet to sign sleeve contracts. These companies are active in fields such as finance, healthcare, and aviation, including cryptocurrency.

Fan engagement partners using latest tech

La Liga's website lists 18 official partners. The main sponsor, Santander, is also the title sponsor of the league. In addition, the league has eight global partners, eight regional partners, and Microsoft as a partner brand.

Last season, there were 16 official partners, including nine global partners and five regional partners.

Budweiser and Livescore were dropped as (global) partners, while Panini was downgraded from a global partner to a regional partner. Beer brand Budweiser was replaced by beer brand Mahou, and La Liga added tire manufacturer BKT and global metaverse leader TVM.

In addition to TVM, La Liga gained three more fan engagement-oriented global sponsors: Sorare, Socios. com, and Dapper, which use blockchain and cryptocurrency technology to offer NFTs and other fan merchandise.

La Liga added three regional sponsors. In addition to Panini, which was downgraded, deals were agreed with home appliances company Vivo and water brand Cabreiro. Car brand Nissan replaced Mazda.

2022/2023 Official League Partners

Company	Sort	Industry
Santander	Major	Financial Services
Puma	Global Sponsors	Sporting Goods
EA Sports	Global Sponsors	Gaming
Mahou	Global Sponsors	Beverages - Beer
BKT	Global Sponsors	car
Solare	Global Sponsors	Blockchain Fantasy Football
TVM	Global Sponsors	Entertainment - Metaverse
Socio. com	Global Sponsors	Fan Engagement and Cryptocurrency
Dapper	Global Sponsors	Blockchain Games & Collectables
El Corte Inglés	Regional Sponsors	Retail
Panini	Regional Sponsors	Collectibles
Burger King	Regional Sponsors	Restaurants
Vivo	Regional Sponsors	Consumer Electronics
Allianz	Regional Sponsors	Financial Services
Marqués del Atrio	Regional Sponsors	Beverages & Wine
Nissan Motors	Regional Sponsors	car
Cabreiro	Regional Sponsors	Drinking Water
Microsoft	Partner Brands	Technology

Tags soccer La Liga sponsor sponsor sponsorship

Parmatch has sgned a sponsorshp agreement wth the Spansh La Lga

A few years ago, EA SPORTS FIFA has become the number one franchise in the sports video game industry. EA Sports Fifa, which always links with soccer and shares the same values as La La Liga, will be the only soccer simulator video game that concludes exclusive contracts with La Liga.

Global Partner

Puma

Sports have the power to transform and power us. As one of the world's leading sports brands, it is no surprise that we want to stand on the same playing field as the fastest athletes on earth. To achieve this, the PUMA brand is based on the values that create excellent athletes.

We are not afraid of risk. We believe in intuition and make unexpected choices to move sports.

No matter what you do, we act with beliefs. We have strong will, bold, and believe in ourselves.

There is nothing to disturb us to realize a dream. We believe that success is an endless pursuit to improve your play with yourself.

We live to play. For us, sports are more than winning anything. We are immersed in sports competition and pure joy of play.

San Miguel

Celbesus San Migel has been making unique beer for 130 years and has been awakening the restless side of the people. This interest, which is part of our essence, always seeks new challenges and supports outstanding commitments. Our beer family is a creative interpretation of various beer styles by our master brewers and arranged in modern: Special series, 0. 0 series, specialty with selector.

Our quality and innovation are recognized in various international contests. In 2021, we will be the Competition International de Lyon, Mondon Selection, London Biart Party, Frankfurt International Trophy, Superior Tastes Awards, World Beer Challenge, World Beer Awards, Eco Villa, International, International He won 57 awards at the Beer Challenge and International Bear Festival. We are making beer for those who want to infect new ideas, new flavors, and new preferences, expand their horizons and find new ways to enjoy a wider world.

BKT

BKT tires are a leading manufacturer of the of f-highway tire market. Specializes in the production of agricultural, industrial and OTR vehicle tires.

BKT products are sold in more than 160 countries around the world through networks of distributors in each country. The strength of BKT, a global special tire supplier, is the rich tire lineup of over 2, 700 types. The company promises to provide hig h-quality solutions that can meet the most demanding user needs in addition to the valu e-added services.

The BKT aims to further improve both the performance and efficiency of the equipment so that users can demonstrate high competitiveness in each field.

The consistent investment in R & D is a feature of BKT and part of the corporate philosophy.

Not just products. The BKT brand is based on the comprehensive elements of not only quality, technology, innovation, services, but also local communities, environments, and the future of people.

Discovering BKT's philosophy is a true journey to India, the company's roots. These are not only always present, but also the driving force of the BKT CSR policy. Thanks to the Giveback Principles, the BKT Group is grateful, as many as possible, especially in India. BKT has realized this by working on themes such as human solidarity, social development, and environmental responsibilities.

The BKT recognizes the environmental footprint, and is doing his best as much as possible as a reduction and a model. In many evaluations and authentication, the BKT has been awarded the National Energy Saving and Sustainability Awards to be awarded by President India by managing natural resources by managing natural resources. This is thanks to the fact that 50 % of BKT production in Northern India is covered by wind energy.

Regarding philanthropic activities, BKT supports various properties, derived projects and initiatives through the BKT Foundation. This includes the support of the health field and essential learning rights. The purpose is to guarantee educational education to unfair children, rescue them from the street, and take them to school. With the cooperation of the Indian government, a notable school cafeteria program is being implemented to provide more than 1. 4 million meals in 10, 000 schools in India to fight hunger and nutritional imbalance. BKT has many charity events and initiatives around the world. As a multinational company group, I feel the need to be active not only in India but also globally, and needs to be considered for all local communities.

BKT is also famous in the sports world. There are many sporting events that support multinational groups from India and follow the world to follow the world. The reason why BKT loves sports, such as cricket, soccer, and great stunts in monster jam is that sports completely reflect the corporate philosophy. The joy of achieving goals, the satisfaction and fulfillment of all efforts and sacrifice, the ability to make a new record for a larger ambition.

Welcome to the BKT worl d-more than tires!

Spain’s ‘La Liga’ Soccer League Received Iranian Money Through Shell Company Set Up With Purchased Dominican Passport

The Spanish major soccer league signed a sponsor contract with Iranian Iransel in Iran. However, it is not easy to withdraw money from the sanctioned country. Here, we will introduce how to make it possible by the "Citizens Rights by Investment".

Banner James Obrien/OCCRP Banner James Obrien/OCCRP Main survey results

The contract between La Liga and MTN Iransel gained the right to gain a part of Iranian fans watching Spanish soccer.
MTN Irarizel owns a connected entity with the Ministry of Defense and the Revolutionary Defense Force.
According to the document, an intermediary with the s o-called "Golden Passport" of the Caribbean Island Dominica has established a paper company in Hong Kong.
The company had clearly paid at least one payment from Iran to Liga Espanja to escape monitoring from financial directors.
Reporters have also discovered other unusual transactions, including those that the Spanish League received through Dubai's ATMs.

Businessman Who Bought Dominica Passport and Funded U.K. Tories Now Under Investigation in India

Gurusamargit Singh has earned millions of dollars in marketing and real estate. Dominica purchased a passport. In the UK, he acquired a political elite. And now he is being investigated in India.

Nearly a Dozen People Bought Dominica Passports Before Going on the Run Over Crimes Back Home

Dominica's passport has been acquired for only $ 100, 000, and has been obtained by nearly 12 people who have fled from their home countries in accordance with criminal accusations and convicted.

Implausible Budget Numbers, Undisclosed Names Raise Red Flags about Dominica’s Citizenship-By-Investment Program

It seems that thousands of names are listed in the public records of the person who purchased Dominica's precious passport.

Businessman Who Bought Dominica Passport and Funded U.K. Tories Now Under Investigation in India

Gurusamargit Singh has earned millions of dollars in marketing and real estate. Dominica purchased a passport. In the UK, he acquired a political elite. And now he is being investigated in India.

Nearly a Dozen People Bought Dominica Passports Before Going on the Run Over Crimes Back Home

Dominica's passport has been acquired for only $ 100, 000, and has been obtained by nearly 12 people who have fled from their home countries in accordance with criminal accusations and convicted.

Implausible Budget Numbers, Undisclosed Names Raise Red Flags about Dominica’s Citizenship-By-Investment Program

It seems that thousands of names are listed in the public records of the person who purchased Dominica's precious passport.

Dominica Caribbean Sea passport See the project

Reported by

Zack Cuprin, Lucas Kotokamp October 20, 2023

Ferr Madrid's former top striker Fernando Morientes was in a crowded conference room in Tehran, Iran. In front of the photo of the country's highest leader, Hameei, Morientes punted a soccer ball with a sinted soccer ball and cheered.

Credit: MTN IRANCELL/Instagram

Fernandand Morientes attended the opening ceremony of the partnership of MTN Iransel and Liga Espanola in Tehran.

Credit: MTN IRANCELL/Instagram

Fernandand Morientes attended the opening ceremony of the partnership of MTN Iransel and Liga Espanola in Tehran.

Credit: MTN IRANCELL/Instagram

Fernandand Morientes attended the opening ceremony of the partnership of MTN Iransel and Liga Espanola in Tehran.

In December 2017, Liga Espanja, the major Spanish soccer league, was just partnered with MTN Iransel, a major national and national telecommunications giant in Iran. Morientes, a brand ambassador of Liga Espanola, was happy to provide Star Dust on the spot.

At that time, it has been widely reported that the MTN Iranian Iranian shareholders are owned by the Ministry of Defense and the Islamic Revolutionary Defense Corps (IRGC).

The Tehranese ceremony was also attended by IRGC Commander Mostafa Ajoruru, who retaliated with Iranian players who supported the ant i-government demonstration.

From the La Liga perspective, a partnership with MTN Iransel provided access to the Iranian market. According to a reporter's contract, MTN Irga pays 10 % of the profits obtained from subscribers who watched Spain and soccer on their online channels, and about $ 900, 000 in about three years. I promise that.

However, due to sanctions that the United States has been imposed on Iran's bank sanctions for many years, the outflow of foreign funds may be a problem: even the MTN Group in South Africa, a minority of MTN Iransel, 2021. In the next report, Iran's partner pointed out that he is struggling with "cash remittance of cash."

Credit: MTN IRANCELL/Instagram

MTN Iransel introduces Instagram "Iran's small hero (youth player Aratt Hoseini) and the Spanish soccerstar, Lewis Garcia Iransel La Liga (soccer) camp."

Credit: MTN IRANCELL/Instagram

MTN Iransel introduces Instagram "Iran's small hero (youth player Aratt Hoseini) and the Spanish soccerstar, Lewis Garcia Iransel La Liga (soccer) camp."

Credit: MTN IRANCELL/Instagram

MTN Iransel introduces Instagram "Iran's small hero (youth player Aratt Hoseini) and the Spanish soccerstar, Lewis Garcia Iransel La Liga (soccer) camp."

To get around this issue, La Liga made at least one payment to MTN Irancell through a Hong Kong-based shell company owned by an Iranian intermediary, according to leaked documents obtained by OCCRP.

The intermediary purchased passports from the small Caribbean nation of Dominica, which was used to set up a front company that mediated Iranian payments to La Liga.

The U. S. government would later sanction a similar company owned by the same intermediary, also set up with a Dominican passport, for facilitating the sale of tens of millions of dollars of Iranian petrochemical products.

Caribbean Passports

This report is part of Dominica: Caribbean Passports, a joint cross-border investigation into Dominica's "citizenship by investment" program. The project is a collaboration between OCCRP, the Washington, D. C.-based nonprofit Government Accountability Project, and more than a dozen media partners.

In response to questions, La Liga's lawyer said there is no connection between the league's past contractual relationship with MTN Irancell and the company formation by the "Dominican passport holder" you mentioned.

He described the league's relationship with MTN Irancell as a "sponsorship agreement" and said it "allowed us to do a lot of promotion of Spanish football in Iran, where football is popular among young people."

He wrote that the contract corresponds to an existing relationship with the MTN Group in Africa, which ended several years ago, and that "we currently have no relationship with MTN or MTN Irancell."

Credit: MTN IRANCELL/Instagram

MTN Irancell promotes an "Irancell/La Liga Camp" for young Iranian players on Instagram.

Credit: MTN IRANCELL/Instagram

MTN Irancell promotes an "Irancell/La Liga Camp" for young Iranian players on Instagram.

Credit: MTN IRANCELL/Instagram

MTN Irancell promotes an "Irancell/La Liga Camp" for young Iranian players on Instagram.

The Spanish league "complied with EU sanctions regulations in relation to its contract with MTN Irancell," he added, noting that MTN Irancell "is not and never has been subject to sanctions."

At the time of 2017, when the relationship began, "The Iranian nuclear agreement signed in 2015 was completely effective, resulting in international economic sanctions. In addition to the promotion of professional sports and professional sports. There was no sanctions on the sponsor contract.

What is the relationship between MTN Iransel and Iran's military complex?

MTN Iransel is a joint venture in which 49 % of the MTN groups in South Africa's major telecommunications companies and 51 % of Iranian companies are invested. The Iranian company is owned by the Ministry of Defense and the Islamic Revolution Defense Force.

There is no record of Iranian corporate ownership and cannot confirm these arrangements, but proof of European and Iranian media reports, experts, US Treasury sanctions, and legal submitted documents for many years. It is done.

According to the legal documents submitted by the US Treasury and the United States plaintiffs, MTN Iranian Iranian investors are Iran Electronic Development Company.

According to the same source, this company is the following joint venture:

It is a joint venture between Iranian Electronics (also called Sailan) managed by the Iranian Ministry of Defense and Iranian Electronics (also called Sailan) managed by the Iranian Defense.
The Mosta Fan Foundation (also known as Bonyad Mostazafan).

In a report published by the Iran Central Bank's survey department in 2015, the Mostaza Fan Foundation owned 23. 25 % of MTN Iransel and 27. 75 % by the Ministry of Defense (Iran has a total ratio of 51 %).

Among the 2020 sanctions in the Mostaza Fan Foundation, the US Treasury was a "huge composite company that holds about 160 shares in the main divisions of Iranian economic, such as finance, energy, construction, and mining,". Former Islamic Revolutionary Defense (IRGC) executives Palviz Fataha are the presiding. "

"The Bonyado Mosta Fan is ostensibly a charity, and is the mission of providing profits to the poor and the oppressed people, but its property has been taken away by the Iranian people and the highest leader Ali Camenay. Wealth, rewarding political ally, and was used to persecute the enemies of the administration. As a result, there was no international sanctions on the promotion of professional sports.

What is the relationship between MTN Iransel and Iran's military complex?

The Dominican Route

According to the legal documents submitted by the US Treasury and the United States plaintiffs, MTN Iranian Iranian investors are Iran Electronic Development Company.

According to the same source, this company is the following joint venture:

It is a joint venture between Iranian Electronics (also called Sailan) managed by the Iranian Ministry of Defense and Iranian Electronics (also called Sailan) managed by the Iranian Defense.

The Mosta Fan Foundation (also known as Bonyad Mostazafan).